Public Relations...

Working in Public Relations requires for cohesiveness and effective communication. Many Public Relation firms are very team based with a variety of departments. Each department must communicate in order to meet the needs of the company and clients. For example, your social media department and entertainment department must communicate in order to formulate a press release with up to date information. Having strong developed communication skills and writing skills is the most important aspect within Public Relations. Just as communication is extremely important within Teams, it is a necessary

Within the field of Public Relations, it requires strategic planning and development. Through strategic planning you are able to fulfill the needs and wants of your clients through your hard work and teamwork. According, to http://www.prlog.org/10179075-innovative-pr-firm-takes-positive-teamwork-to-the-max-for-their-clients.html, it reiterates that importance of working as a team to produce quality work for your clients. When communicating effectively and working as one, your results will be a reflection of your work ethic. Public Relations primary focus is to seek results and produce quality work within the industry. Not only, is the company image at risk, but the client is relying solely on the efforts your PR agent/firm put forth.

With efforts to work as one, according to http://www.gibbs-soell.com/wp-content/uploads/2010/01/GS_InsightV6-6Aug98.pdf it discusses key ways to remain as one and tips to be successful as a team. This article in relation to Public Relations provided great insight on ways to improve as a team and ways to understand advantages of cohesiveness as a competitor. Through comparative advantages it gives examples of marketing communication tools, which goes hand in hand in team building within Public Relations.

Lastly, I referenced http://www.lciweb.com/planning.htm to understand ways to integrate marketing with public relations. Through understanding how to strategically plan an effective marketing planning will allow PR agents and firms to understand their role as a team and ways to create quality solutions.

Through research on Public Relations and teamwork, I have concluded that without teamwork there is no way to be successful as a Public Relations organization.