Future of Public Relations: Price Ent Group

Future of Public Relations: Price Ent Group

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I am a grad student at Full Sail University. I strive to do well in everything that I do. I love reading, writing and challenging things. I embrace change!! Change is a key part of life... I am aspiring to work in Public Relations/Marketing within the Entertainment industry. My goal is to become very marketable and gain experience in all areas within the Entertainment industry. I love meeting new people and building relationships! I am a very outgoing woman of God who will always see the good in any situation! This is me...<3

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Thursday, May 26, 2011

Understanding LexisNEXIS


Within the Public Relations industry there are various tools and resources readily available for aspiring candidates and professionals. It is imperative to utilize all forms of sources due to the constant change within PR.  After reading various regarding PR and publishing it all revolved around social media trends and what many companies are looking for. After applying for various positions within the PR industry they often times suggested or required candidates to have experience in CISION and LEXIS NEXIS. The following two websites are both very beneficial to the companies and those with a background in it.

Lexis Nexis is a leading global provider of content-enabled workflow solutions designed specifically for professionals in the legal, risk management, corporate, government, law enforcement, accounting, and academic markets. Through the integration of information and technology, LexisNexis uniquely unites brands and allows customers to win within their own marketplace. It also provides a wide array of careers for professionals seeking a career within the follow areas listed above. Not only is this a great tool for professionals to use it also allows you to join a community online filled with over 25,000 legal professionals for free. It provides up-to-date content and resources across multiple practice and professionals areas in the LexisNexis community. The following link will direct you to how to join one of the most talked about websites that is making a huge impact within the PR and marketing industry. http://www.lexisnexis.com/our-solutions/us-solutions/

The second tool and resource I suggest many entry-level and professionals get quite acquainted with is CISION. The following website is strictly designed for PR professionals. CISION is where media and PR connect to find a deeper understanding of how the media works and to get more media information. Members of the media come to find leads and will have an opportunity to link with Fortune 500 companies and utilize all software and services. Once you have a clear understanding of how to maneuver through the website a great area to review is the use of PR professionals where members can take full advantage of tools and learn more about leadership. As a aspiring professional I plan to take advantage of the following two websites and will advise other individuals to do the same. Here is the link to review the material that was stated above and I hope that people will find it as useful as I do. http://us.cision.com/pr-marketing.asp

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Best,

Krystyn N.Prce

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